For Atharva Purandare, the primary upside of investing in startups is having a front-row seat to watching the world change. The combination of an avid interest in all things technology, an analytical mind and a keen desire to work with smart and passionate people building for the future make him an ideal fit in the Lightbox investments team. His approach to investing is simple – get the small things right and the benefits will compound to deliver great returns.
An affinity for solving through numbers led him to pursue computer science at the University of Mumbai where he learned coding and computer architecture. The summer post-graduation took him to Stanford University where he focused on technology entrepreneurship. This was also when he immersed himself in Palo Alto’s vibrant venture capital and startup ecosystem and subsequently decided to pursue a career in venture capital with Lightbox.
At Lightbox, Atharva contributes to building investment theses for specific sectors through primary and secondary research, evaluates investment prospects, works on operational areas with portfolio companies and formulates exit strategies. In his evaluation of startups, he looks at factors such as whether the startup offers a unique experience, whether the business model aligns with market realities, the key drivers of the business and relevant metrics. He likes businesses in emerging sectors such as EVs and battery recycling, climate-tech, consumer social apps, retail and healthcare, and looks for business models designed to organise vast unorganised markets.
Outside of work, Atharva likes to explore the outdoors and has lately been enjoying finding new communities. “A ‘third space’ is important for us to thrive as humans,” he says. He hasn't tried it yet but he believes he could be a good teacher and loves the feeling of having taught someone a new concept in simple terms.
“Most of the past 12-18 months were spent deep-diving into portfolio companies that needed support in putting in place drivers to make the business better. Executed behind-the-scenes number crunching, developed relationships with new investors, drove analytical decisions to support follow-on fundraises in portfolio companies. A new project has been to develop independent relationships with the exits ecosystem (strategics, secondaries) with a view to generating liquidity in the medium and long term for Lightbox.”
Propelled by the exit of TikTok, access to cheap mobile data powered by Jio, and the availability of budget smartphones has created an ever-expanding whitespace of these ‘Bharat’ users. This has resulted in a fascinating battle of video content being fought between upstarts and new offerings by incumbent Indian media / digital content companies. Instead of trying to predict a winner, we’re going to unbundle what it takes to build a brilliant company in the short-form video app space.
Social Commerce (or Interactive Commerce) is a philosophy toward online shopping that humanizes the robotic online shopping experience, applying insights and design approaches that have been more traditionally associated with gaming, social media, or entertainment platforms. We deep dive into this topic with success stories, models and key takeaways for this rapidly evolving sector and is going to be the defining experience of commerce this decade.
We have always been bullish and very confident on the Kirana story playing out in India. As the second wave of startups bring with it a new wave of digitization, we’re keeping our eyes and ears close to the ground, while trying to find answers to differentiation, retention, and monetisation. Here's a deep dive into the topic, If you’re a founder building something fascinating here, write to us!
Going omni-channel is especially useful for brands with an only physical presence. This is especially relevant in India. As the country went under lockdown, there was also a race to pivot to a digital offering. Who would be the first one to offer the best quality product? We feel the ability to expand and have roots in an omni-channel distribution space would be an important yardstick to measure the company’s success in the fitness industry.
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